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SC StylingLead generation

SC Styling Shopping Experience Form

Response Rate
41,7%
Feedback points
600+

Challenge
E-handelsutveckling and SC Styling wanted to get feedback from visitors who came from social media and didn’t make a purchase.

How they did it
E-handelsutveckling used a Triggerbee Form with radio buttons to collect feedback on the shopping experience.

The campaign was shown to visitors coming from social media, Facebook and Google via UTM tagging. And it triggered after 90 seconds, excluding the checkout page.

This form got a mighty impressive 41.7% response rate and led them to understand their visitors’ intentions better.

“We wanted to understand visitor intent in order to make precise, data-driven adjustments across the different touchpoints of the customer journey. I was shocked by the massive response rate and we could end the test after just seven days”
John Larzon (Ehandelsutveckling.se)Interim CMO, CS Styling

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