1.  [Customer stories](https://www.triggerbee.com/case-studies)
2.  Stronger

![Screenshot: Stronger’s Christmas Calendar, as shown on the live website.](https://www.triggerbee.com/images/wordpress/case-studies/2026/01/strongercalendarmain.webp)

![Stronger](https://www.triggerbee.com/logos/customers/stronger.svg)Campaigns & gamification

# Stronger’s Christmas Calendar

**Clickthrough Rate**

- 51,5%

**in Total Assisted Sales**

- 4 700 000+ SEK

**Challenge**

Stronger wanted to boost visitor engagement and promote their products with daily calendar offers in December, across five domains.

**How they did it**

They created a Christmas Calendar in their brand’s style, using Triggerbee, with multiple variants:

-   **Landing pages:** These variants were used on two different landing pages. One appeared on the Calendar page, and the other on the Gift Guide page. They were the top performers for clicks/engagement, averaging **51,5% & 13,7% CTR** respectively.
-   **Popup:** This variant was an overlay shown across the whole website, and performed the best for sales/visibility, averaging **26.4% CTR**.
-   **Home:** This variant was embedded on the homepage and resulted in getting a stable middle variant, averaging **5.6% CTR**.

The calendar was published across 5 domains: UK, Germany, France, Netherlands and Sweden. Some of the best performing days promoted offers such as:

“*25% discount on all outdoor styles*”

“*Buy 1 get 30% discount. Buy 2 get 25% discount. Buy 3 get 30% discount”.*

All of these Christmas calendar variants and domains combined lead to a total of **over 4 700 000 SEK in assisted sales**, with a massive boost in engagement.

[Get a demo](https://www.triggerbee.com/demo)

## More stories like this

-   ![Cervera](https://www.triggerbee.com/logos/customers/cervera.svg)Campaigns & gamification Cervera’s Embedded Christmas Calendar Cervera wanted to engage their visitors and promote their Christmas offering post-Black Week.

    [Read more](https://www.triggerbee.com/case-studies/cerveras-embedded-christmas-calendar)

-   SC Styling Campaigns & gamification SC Styling Gift Card Memory Raffle E-handelsutveckling and SC Styling wanted to collect emails and get marketing consent from visitors.

    [Read more](https://www.triggerbee.com/case-studies/sc-styling-gift-card-memory-raffle)

-   Kulta-Center Campaigns & gamification Kulta-Center’s Christmas Countdown Banner Kulta-Center wanted to promote their shipping deadline for their Christmas sale.

    [Read more](https://www.triggerbee.com/case-studies/kulta-centers-christmas-countdown-banner)

## See what Triggerbee could do on your site

[Get a demo](https://www.triggerbee.com/demo)